To make and run ads with ChatGPT, connect it to a tool that can access your creative workspace and advertising account. ToMarket MCP provides that connection for image and video creation, supported Meta campaign operations, and reporting.
ChatGPT can already help write a brief. The added value here is that the conversation can refer to your actual ToMarket brands, offers, projects, and campaign information. You spend less time moving an idea between a chat window, a folder of creative files, and an advertising tool.
Check your ChatGPT connection options first
Custom MCP access depends on your ChatGPT plan, workspace permissions, and settings. It is not safe to assume that every personal or managed account exposes the same controls. If you cannot find the option to add a custom app, ask your workspace administrator or consult OpenAI's developer mode and MCP documentation.
You also need an authorized ToMarket workspace. An assistant subscription does not replace your ToMarket account, creative credits, or advertising spend. Treat these as separate parts of the workflow so the cost and permissions are clear before you start.
Add ToMarket as a remote MCP connection
Use the following server URL when adding the custom connection:
https://api.tomarket.io/api/customer-mcp
Complete the ToMarket authorization flow, review access, and select the correct workspace. Start by asking which brands and offers are available. This gives you a simple way to confirm account context without generating a paid asset or changing a campaign.
Do not paste account passwords or API credentials into a creative brief. Authorization belongs in the connection flow. If your account cannot complete it, the integration contact form is a better next step than repeatedly changing unrelated settings.
Ask for a specific creative outcome
A useful prompt explains what you sell and what the ad needs to communicate:
Create a product-led video concept for our coffee subscription. Use the existing offer and approved product images. Focus on choosing a roast for a morning routine. Do not invent reviews, discounts, or delivery guarantees. Show me the proposed direction for review.
The business facts make this request useful. The instruction to avoid invented evidence matters just as much as the creative direction. An ad can look polished and still be wrong about the product.
For a static ad, ask for an image direction instead. If you need a presenter, choose a suitable video format and cast. ToMarket provides separate image and video tools in Ad Studio, so the format should follow the message rather than whatever the assistant happens to suggest first.
Keep review attached to the actual asset
An assistant may present an interactive editor or a link to a supported browser workflow, depending on host capabilities. In either case, review the real image or video. Check the label, product details, spoken wording, captions, and destination offer.
Paid creative actions require a quote and confirmation. Read the action being confirmed. A request to explore a concept should not be treated as a blanket instruction to spend on every variation or launch a campaign.
If you want an edit, identify the part that needs changing. "Keep the bottle and composition, but make the lighting warmer" gives a clearer direction than "make it better." Recheck the supposedly unchanged parts after the edit.
Move from creative to Meta campaigns
With the appropriate ToMarket permissions and connected ad account, ChatGPT can use supported tools to prepare and launch Meta campaigns, read performance, and work with campaign status and budgets. Review the proposed campaign before approving it.
Making an asset and publishing an ad are separate decisions. Decide which creative is ready, verify the offer and destination, then consider the campaign. This makes the connection useful without pretending that a single prompt removes every business judgment.
Our Claude ad workflow covers the same ToMarket connection from another assistant. For the broader distinction between creative generation and account management, read can AI run your ads?.
Explore ToMarket MCP and start with a draft you can inspect before moving toward a live campaign.
